Case Study: CeX

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Back in the s, when entertainment products were entering a new era of technology, a group of friends — who were tired of paying hefty prices for entertainment goods and gadgets — decided to start their own business that would offer second-hand oldies-but-still-goodies at knockdown prices. That was the start cex exchange store locator entertainment company, Complete entertainment eXchange CeX.

One of those ambitious individuals who dreamt up CeX was Hugh Man, who still works closely with the company as Franchise Director. Since establishing the first CeX store on Cex exchange store locator Court Road, London, inHugh and his fellow founders have watched their business grow into an international success. When CeX launched its franchise opportunity, its aim was to open stores within five years — a target that was successfully achieved, and exceeded.

This strategy in the UK has allowed CeX to cex exchange store locator their overall expansion from 25 stores in to in All CeX locations are carefully evaluated so that franchisees can obtain maximum turnover and a good cex exchange store locator of profitability. Franchisees, therefore, have an opportunity to draw a good salary, as well as build up excellent cex exchange store locator in their portfolio.

To ensure new CeX franchisees get their business off to the best start, they receive dedicated support from a CeX Franchise Manager; they help with every aspect of the business set-up, from assisting with funding and finding suitable premises to the official store launch.

Over the years, the buy, sell or exchange concept of the CeX business model has attracted franchisees through FDS franchise mediafrom a variety of backgrounds, all of who share the CeX passion of providing quality entertainment goods at affordable prices. The CeX business tends to attract passionate, hardworking men and women from diverse backgrounds. With the CeX business model continuing to thrive in both good and bad economic times, and proving to be increasingly popular with the conscientious shopper, the future looks bright for CeX franchisees.

Hugh Man, Franchise Director, comments: It has been a steep learning curve but a fascinating and exciting journey. CeX corporate stores have expanded to the USA and India, and franchising in these territories is the next step. We also intend to look for new Master Franchisees in new territories. This site uses cookies. By continuing to browse the site you are agreeing to our use of cookies. Support Back in the s, when entertainment products were entering a new era of technology, a group of friends — who were tired of paying hefty prices for entertainment goods and gadgets — decided to start their own business that would offer second-hand oldies-but-still-goodies at knockdown prices.

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It also sells new items. It was established in in London, [2] and has since grown to have more than stores in the UK and over abroad. The pronunciation of the chain's acronym name was confirmed in British TV commercials aired in March which confirmed it was the same as sex. The company now has more than stores worldwide including over stores in the United Kingdom , [6] , 60 in Spain , 38 in Ireland , 23 in Australia , 19 in India , 14 in the Netherlands , 8 in Poland , 9 in Portugal , and 23 in Mexico.

Cex is a privately owned company. In Cex began issuing licences for franchising. As a second hand retailer, Cex trades with customers offering either cash or a voucher for redemption in any Cex store. Some premium and new release items Cex will offer close or sometimes higher than the as new retail value of the product.

Cex offer a month warranty subject to terms on all of the second hand products the company sells. Cex no longer accept bitcoin as payment. The service covers the repair of Video game consoles , Smartphones , Tablet computers and laptops. Cex offer a 2 year warranty on device repairs and no fix, no fee promise to customers.

At the end of January , all Cex stores operating in the United States closed. From Wikipedia, the free encyclopedia. Retrieved 20 May Retrieved 14 November Retrieved from " https: Views Read Edit View history. This page was last edited on 14 May , at By using this site, you agree to the Terms of Use and Privacy Policy.

Watford , Hertfordshire , United Kingdom.